Why you should start the switch to 4K

What is 4K UHD?

4K resolution, also called 4K, refers to a horizontal screen display resolution in the order of 4,000 pixels. There are several different 4K resolutions in the fields of digital television and digital cinematography. In television and consumer media, 4K UHD or UHD-1 is the dominant 4K standard. In the movie projection industry, Digital Cinema Initiatives (DCI 4K) is the dominant 4K standard.

In 2015, the 4K television market share increased as prices fell dramatically during 2014 and 2015. By 2020, more than half of U.S. households are expected to have 4K-capable TVs (2160p), which would be a much faster adoption rate than that of Full HD (1080p).

- Source wikipedia.org

SO why should YOU make the switch?

All 4K UHD movies are being sold with Blu-ray discs, and most brand new copies also come with a digital copy, just as with a Blu-ray set. Studios are phasing out DVD’s as adoption of blu-ray has rapidly increased the last 5 years, and DVD’s are often not even being included with blu-ray movies. From the introduction of Blu-ray 12 years ago, DVD’s have now essentially become obsolete, with new release blu-ray sales outpacing new release DVD sales by a near 2-1 margin the last 2 years.

What does this mean for 4K movies? 

In just over a decade, Blu-ray outpaced DVD sales.  VHS video survived for about 12 years also after the introduction of DVD’s. However predictions are that 50% of households will have 4K TV’s by 2020, less than half the time it took to adopt HDTV’s in more than half of households.

With this trend, 4K will likely outpace and render blu-ray obsolete in under 10 years, leaving 4K, and whatever comes next. 

To summarize, if you already buy blu-ray discs, they are included in 4K sets. When you upgrade your television and player to 4K, blu-ray will have the same resolution as on your current TV, but if you have the 4K set, you can watch in ultra HD video. Another great fact is that most digital copies included with 4K/blu-ray sets are in 4K definition!

Ready to start the switch?  Start here: